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Posted: March 16, 2016

Starbucks celebrates spring with limited-time cherry blossom frappuccino

By Cox Media Group National Content Desk

To celebrate spring, Starbucks is offering a new blended beverage Wednesday through Sunday. 

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Starbucks describes the Cherry Blossom frappuccino as "a blend of sweet strawberries and cream with white chocolate sauce and matcha drizzle, topped with whipped cream and a sprinkle of matcha." Matcha is a powdered form of green tea. 

The drink, inspired by the Japanese sakura tradition, has been offered in Japan since 2010. It will be available in the U.S. until Sunday, the official first day of spring. 

Starbucks' press release explains the drink's connection to Japanese culture:

"In Japan, cherry blossoms are the national flower and a symbol of renewal and simplicity. Families, friends and colleagues gather under sakura trees and enjoy picnics and parties under the delicate pink blooms, a tradition that dates back at least a thousand years. It is also time for new beginnings, marking both the coming of spring and the start of a new school year. Sakura festivals around the world honor the return of the cherry blossoms and celebrate Japanese culture."

Themed frappuccinos have become more common at Starbucks within the last year. The company offered a vampire-inspired frappuccino for Halloweeen last October and a birthday cake-themed frappuccino to celebrate the 20th anniversary of the popular drink. 

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